Our latest collection, the Model Off Duty collection featuring Shanina Shaik, includes 3 new fits:  The Gigi Barrel, the Kate Baggy, and the 90s Relaxed, and 3 reimagined Rolla’s favorites: The Heidi Low, the Sailor Jean and the Studio Flare.

The name of the collection captures the essence of its inspiration: the timeless, laid-back elegance of 90s supermodels style. These effortless looks make a statement through their flattering, premium garments with well-structured silhouettes, paired back with understated accessories, and finally, a confident attitude.Drawing from the iconic styles of supermodels like Kate Moss, Helena Christensen, Gisele Bündchen, Shanina Shaik herself, and more, we’ve gone straight to the source for styling cues, offering you the tools to achieve the ultimate It-girl looks.

If you're seeking a versatile everyday look, our relaxed styles are perfect to achieve this. The 90s Relaxed,  Studio Flare and Heidi Low, although each unique in silhouette, offer the same comfort and quality that Rolla’s is renowned for.

The 90s Relaxed brings back the authentic vintage denim look through its soft-wash, non-stretch denim. For a more laid-back feel, we suggest sizing up and wearing them slouchy, or opt for your usual size, worn high on the waist and belted for a more elevated look. To perfect the Off-Duty look, we recommend styling the 90s Relaxed Faded Blue with our Toni Tank in Jet Black, complemented by a leather belt with gold accents, understated gold jewelry, and square-toe black leather boots.

Our Heidi Low is the ultimate flattering low-rise jean (if we do say so ourselves). Similar to the 90s Relaxed, it’s crafted from non-stretch denim to achieve a more classic feel. The slim fit and relaxed straight leg make them both stylish and comfortable. This classic style has been re-invented as part of the campaign, now available in 2 new washes: Dark Stone and Sunshine. Pair our Dark Stone wash with the Morgan Vest in Dark Stone, for a chic, double-denim outfit. Keep it simple and stylish with kitten heels and a sleek black leather handbag. The Sunshine wash pairs perfectly with our Edgar Top in Black, an oversized coat, delicate jewelry and black leather mary janes.

The Studio Flare offers a perfect blend of quality and style. This re-invented style is a contemporary take on the flared look, with a relaxed silhouette. The super high-rise fit with a full-length flared hem elongates the leg for an elevated look. Pair the Studio Flare in Real Worn with the Rodeo Blouse in Pearl for a look that transitions seamlessly from casual to dressy. Add a tan handbag, minimal silver jewelry, and brown kitten heels to complete the ensemble.

The Gigi Barrel, is our hottest and newest fit, has quickly become the go-to denim shape of 2024, already being one of our bestsellers of the whole collection. With its sculptural leg silhouette, it’s a contemporary twist on the enduring curved-leg trend. Gigi can be worn sized up for a looser fit or true to size for a more refined relaxed look. The Gigi Barrel in Forever Blue, pairs best with our Classic Tee in Vintage White, delicate jewelry and ballet flats, creating an effortless look for any occasion.

Our Sailor Jean is a fan favorite jean for good reason, inspired by style icon Jane Birkin and her vintage naval trousers, its patch pocket and precise detailing make for a cool yet classic look. The modern fabrication and fit make this style a wardrobe essential, seamlessly fitting into your everyday style. Our Sailor Jean in Ashley Blue, is best paired with our Jerry Cami in Black, gold statement jewelry, a slouchy handbag and  short black boots for a stylish, on-the-go outfit.

For a contemporary style that doesn’t sacrifice comfort, our newly introduced baggy fit offers a classic twist on a popular trend, checking all the boxes. The Kate Baggy, is the ultimate everyday jean. With a loose fit and full-length baggy leg profile, this jean is designed to hang from the hip with a straight silhouette the Kate Baggy is available in two washes: 90s Blue and Worn Black. Our 90s Blue wash pairs seamlessly with our Classic Pointelle Tee in Cream, a simple sneaker, a cap, skinny sunglasses, and a slouchy handbag—perfect for a busy It-girl on the go. Our Worn Black wash when paired with our Edgar Top in Brick, creates an impeccable look. Add pointed-toe heels, a sleek belt, and a fun handbag to complete the look.

As you explore the Model Off Duty collection, you’ll discover how each piece embodies the effortlessness of 90s supermodels. This collection is not just about clothing—it’s about capturing a lifestyle, one where timeless style meets modern influence. 

Whether you’re dressing for a casual day out or trying to perfect your evening look, these pieces and styling tips offer a range of options to encapsulate the cool girl look. With considered details, quality pieces, and a nod to fashion icons, the Model Off Duty collection is designed to make you feel confident, comfortable, and stylish all day, every day. Shop the collection, here, and tag us on our socials in your perfectly curated model looks. @rollasjeans.